Sales & Marketing Strategist
Lois Ritarossi is COO and EVP Sales and Marketing at Gimbel & Associates, a worldwide consulting firm providing digital solutions to print providers and organizations to increase profitability.
She has over 25 years experience in sales and marketing communications, print-on-demand, database management, fulfillment services, telemarketing, and transaction printing. Throughout her career, she has been a high-impact player with strong business development and client service skills. As a Vice President, she manages client consulting projects, provides strategy, and provides sales training, seminars and workflow analysis. Lois is also a public speaker at industry events and seminars.
Lois has a professional and engaging presentation style. She is experienced in giving formal presentations to large audiences, as well as less structured interactive workshops to small and medium size group, and formally structured training courses. She has received high marks as a speaker and facilitator for her style, delivery, and content expertise. Her personal goal with each presentation or workshop is to insure audience members are engaged and successfully take away new information and new ideas to benefit their future success.
For nine years, Lois was a principal at Fluent Technologies, a database management company serving the financial services industry. She was responsible for directing sales and client services. As an executive, she managed all aspects of company growth: new business development, budgets, hiring, training, product development, sales, contracts, operations, and client implementations. Some of her clients included Fidelity Investments, MetLife, Fleet Bank, Iron Mountain, and CDC Nvest Funds.
Lois previously managed large mutual fund and insurance client relationships at DST Output, a transaction print service bureau. Her responsibilities included large system implementations and ongoing high volume transaction print services for many financial services applications including statement, confirms, checks, tax forms and print-on-demand fulfillment.
Earlier in her career Lois held management roles in sales, operations, client services and fulfillment at: CPS Direct a full service direct marketing and fulfillment agency, American Express and The Boston Company. Lois began her career in publishing with roles in production and telemarketing at Miller Freeman Publications.
Lois is an active member of XPLOR and has held a board position for four years for the Northeast Region.
Lois holds a B.S. in communications from Syracuse University.