Architect growth. Protect margin. Modernize operations.

Gimbel & Associates turns complex print, production, and supply-chain challenges into a practical path forward—from executive assessment through implementation.

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In this video, Roger Gimbel shares practical insight on building a more focused, efficient path to growth.

 

Insight is only valuable when it changes what happens next.

 

 

 

 
 STRATEGIC CAPABILITIES
 
Four disciplines.
One connected strategy.

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 Business Development

Identify new revenue opportunities, sharpen market positioning, and build a practical playbook for profitable growth.

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 Business impact

A healthier pipeline, stronger market focus, and revenue less exposed to commodity pressure. 

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        Marketing Strategy Services

Clarify your value, reach the right decision-makers, andposition your organization as a strategic partner rather than commodity vendor.

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Business impact

 Premium client acquisition, improved customer lifetime value through consultative positioning, and differentiation that insulates margins from race-to-bottom bidding. 

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Why Gimbel & Associates

We work across the end-to-end operation -- business development, workflow, technology, color, sales, marketing, and supply chain -- to find where growth is being constrained and where value is being lost.

Then, Gimbel & Associates helps leadership convert those findings into focused action giving teams the structure, tools, and guidance to move with confidence.

 
 
Each engagement is tailored to your operation. The goal is a stronger business -- not a report that sits on a shelf. Business Development
 
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Color Management

Build repeatable color across devices, substrates, operators, and locations—without depending on heroics on the production floor.

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Business impact

Less waste and rework, faster approvals, consistent quality, and protected brand value.

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Sales Training

Equip sales teams to lead consultative conversations, sell business outcomes, and protect value in competitive situations.

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Business impact

 Higher average transaction values, improved close rates on complex jobs, and sales force capable of defending premium positioning against low-cost competitors. 

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Technology &Equipment Assessment                   
Align hardware, software, and automationdecisions with throughput,  quality, and business priorities.
 
Partnership Strategies
Evaluate alliances, vendors, distribution channels, and acquisition opportunities that extend reach without unnecessary overhead .
 
Strategic Business Plans
Translate findings into a phased roadmap withclear ownership,  priorities, and measures of progress.
 
Implementation & Project Leadership
Keep recommendations moving through cross-functional coordination, decision support,training, and follow-through.
 

"We help leaders see the whole operation and make the hard decisions, then turn a sound strategy into forward motion."

Roger P Gimbel, EDP

President

Industry Experience with an Operator’s Perspective.

Roger leads a multidisciplinary team of advisors with expertise spanning strategy, print production, workflow, sales, marketing, learning, technology, AI, and total cost of ownership.

Andrew Kniberg

Managing Director, Advisory Services

Strategic Leadership & Business Expertise

Andrew will guide you in adding new areas of growth and other specialty services, building go-to-market strategies and sales enablement

Randy Hardy

Sr. Consultant

Technology Assessments

Randy specializes in print, software, and workflow technology, with a strong emphasis on discovery and comprehensive business assessment to uncover opportunities for efficiency, cost savings, and growth.

Allison McCord

Sr. Learning Consultant

Customized Sales Training

Allison develops our customized training programs equip your sales team with industry-specific scripts, selling frameworks, objection handling, and upsell techniques — designed to close more profitable jobs.

Randall Swope

Sr. Consultant
New Market Development

New Market Opportunities and Acquisitions

Randy specializes in identifying new markets and uncovering growth opportunities both within your industry and in related sectors

Sean Burke

Sr. Consultant
Wide Format Projects

Integrating Operations and Marketing for Strategic Advantage

Sean evaluates and assesses manufacturing operations across departments to build strategic marketing plans that drive growth, improve efficiency, and strengthen overall business performance.

Rob Ikeda

Sr. Consultant

Turning Total Cost of Ownership into Profitable Strategy

By developing a comprehensive total cost of ownership (TCO) model, Rob can analyze your current environment, uncover hidden costs, and compare alternative solutions.

William Martin

Business Creative Strategist

Modernizing Workflow with AI

William specializes in modernizing workflows with AI-assisted scheduling, automation and predictive color-management tools — helping reduce errors, speed production, and boost quality

Kristin Anderson

Sr. Cross-Media Consultant

Optimize Marketing Data

With a strong background in both technology and business strategy, Kristin continues to be a driving force in helping organizations navigate the evolving landscape of digital print and cross-media communications.

Your Next Move

Where is your business loosing momentum - and where could it gain ground?

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