Does your company have capabilities that your sales people can’t or won’t sell?

How many services do you provide that your customers don’t pay for?

Roger xplor 21 crops

As our industry continues to evolve, your customers' needs are changing rapidly around their print, mail and communication needs. Service providers need to differentiate themselves from the competition so they can drive results in sales, and new business.

Gimbel & Associates is comprised of a team of senior consultants with extensive direct industry experience. We’re an international management consulting firm working to ignite business growth through digital technologies.

We provide consulting engagements in the following areas

Business Development / Consultative Services

Clients can enjoy specialized sales and marketing support, strategic planning and operational analysis for growth and efficiency in digital print and marketing communications.

  • Marketing Plans & Implementation
  • Strategic Planning
  • Work Flow Analysis
  • Transpromotional Applications & Strategies
  • Multichannel Communications
  • Presentations
  • Sales Training
  • New Sales Hiring
  • Sales Management Support
  • Customer Sales Calls
  • Customized Customer Business Development Requirements

Specialized Offerings

As an independent company, we offer clients cutting-edge solutions using the latest industry offerings in order to grow the bottom line.

  • Print Facility Management
  • Transactional Printing
  • Migration from Offset to Digital
  • Inkjet Technology Applications & Implementation
  • Wide Format Technology Solutions
  • Direct Marketing
  • Database Management & Mailing Services
  • Mail Services
  • Fulfillment & Distribution
  • Cost Analysis
  • Public Speaking

Business Development Process


We start with an assessment to define your software and hardware investment goals and what you need to insure a rapid implementation.


We separate and develop a plan for sales and marketing customized to your business.


We work with sales and technical teams on new application developments and training programs designed to enhance skills to maximize your investment goals.


For ongoing success, Gimbel & Associates works with the team to define a plan for growth in sales and marketing.
"We had an amazing day of training with plenty of role playing and team exercises. I really appreciate Roger's (Gimbel) supportive yet candid approach. The sales team continues to give me positive feedback on the overall experiences. I am already seeing the Value Proposition and Value Based Pricing modules put into action already! I would recommend training with Gimbel & Associates to anyone who is looking for relevant and interactive sales training. I am confident it will bring results!

Wendi Breuer, Seachange

Great workshop focused on open-ended questions and the importance of question based selling and the resolution of problems - also found the role-play parts really good as it got us out of our comfort zones and got us mixing. Well done - good job.

Tony Kenton

I would second Tony's opinion and add that as the representatives at this conference for our respective companies (possibly Customers and Vendors as well), we can take these lessons and pass them on. As Tony points out, the message may be something we know, but a refresher with role play was an excellent idea. As it happened, having your presentation follow one where we were "prepped" by thinking about how we generally operate (red, yellow, blue, green) was brilliant.

Gary Heitman

You delivered exactly what I hoped you would deliver; namely a clean smart presentation that made us all think and reflect on whether we always approach all conversations in the most productive way. You had passion and energy in abundance and the exercises were fun.

Graham Bromley

Our Partners

Gimbel & Associates partners with industry leaders in graphic communications and multi-channel communications to support clients with digital solutions. Our partners include software providers and industry associations. These partnerships enable our consultants to provide the best strategic assessments, and solutions for businesses development, operational efficiency. For more information on the benefits of partnerships with Gimbel & Associates contact us.

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