Campbell’s Bold AI Journey

Posted by William Martin on Jun 12, 2025 1:41:35 PM
William Martin
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 Insightful conversation. Jeffrey Vasco, Enterprise Architect working with CampbellFireside chat Soup demonstrates how a 156-year-old company can embrace AI without losing its operational discipline. Rather than diving headfirst into generative AI, Campbell strategically layered their approach: starting with machine learning for pattern recognition, then predictive AI for optimization insights, and finally controlled generative AI with strict guardrails.

 

What struck me most was their commitment to keeping data where it lives and respecting existing security permissions. This isn't just about adopting new technology—it's about thoughtful digital transformation that honors both innovation and enterprise responsibility. Watch the full conversation with Luke Norris to see how traditional companies can modernize intelligently by clicking on the picture..

Topics: news, ai, machine learning, Luke Norris, Campbell Soup

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