Enterprise customers

Becoming a Strategic Partner for Print Services

Posted by Allison McCord, Sr. Learning Consultant on Dec 6, 2019 1:49:26 PM
Selling print services to enterprises is not about getting a lead for print jobs.  You need to be proactive in the overall account strategy, not reactive to fulfilling job quotes.
Your ultimate goal is to become a strategic business partner integrated into your customer’s business process, acting as an extension of their operation.

Your Mindset and Approach

You need a strategic mindset and approach to establish

partnerships with enterprise customers:
  • Making customers, rather than finding This means earning more time with the customer, with an open invitation to continue a dialogue, and with a sincere commitment on the customer’s part to take action.
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Topics: sales strategies, news, partnerships, strategic partnerships, enterprise customers

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