Color management

Most print professionals agree that automation is essential to improve workflows in their facilities. But it’s not all about AI, sophisticated software, and robotics. We must also consider the people who work in the printing industry. How must they adapt, and who will help them learn the new skills they will need to thrive in a modern print operation?

The printing business is no longer just about running presses. Modern print businesses must be data‑driven, automated, color‑critical manufacturing operations. As an owner, executive, or manager of a print facility, you’ll need staffing plans to address the people side of the business.

Color consistency is vital to maintaining brand fidelity. With more campaigns being run on multiple devices and substrates, and with customers moving to printing on demand, maintaining color across the board is more challenging than ever.

And yet it’s necessary as color expertise may be one of those competitive advantages that sets your business apart. If your company suddenly looses the color whisperer who helps nurture that advantage, it could be tricky to maintain the status quo. But it’s not impossible. You can still support color consistency, meet customer expectations, and ensure production quality remains high with an effective color workflow system.

Color Workflow

Start by ensuring all your devices are working in peak condition. If color shifts across a particular screen, or on a press sheet, you will need to fix or replace those devices.