Printing

Do You Offer Design Services?

Posted by Roger P. Gimbel, EDP on Mar 21, 2023 10:11:18 AM

 

A growing number of print service providers have added design to their service offerings. If you haven’t ventured there yet, consider the many advantages to bringing design in house. Unfortunately, it’s not as easy as placing a help wanted ad. Design is a broad area and graphic designers come in many flavors and with many specialties.

The designer you choose to hire must be the right fit for the work your company produces and match your organizational culture. An understanding of the print process and its intricacies is, of course, mandatory.

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Topics: news, printing, design, graphic arts, graphics designer, design services, on-staff designer

Legendary Game-Saver Becomes a Game-Changer for Print Industry Recruitment

Posted by Gimbel & Associates on Feb 13, 2023 1:41:47 PM

 

This article is  a reprint, courtesy of the Print & Graphic Communications Association.  Gimbel & Associates is intrigued and gratified to learn of the charitable work of former NY Yankee great, Mariano Rivera, who has established a program to educate students about exploring careers in printing and graphics.  For more information on the Foundation or to attend the Franklin Event, click on the link at the end of this article.


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Topics: news, printing, printing and graphics, Mariano Rivera, Mariano Rivera Foundation, Franklin Event, PGCA, technical training, print industry recruitment

???? Questions Printers Wish Designers Would Ask ????

Posted by Roger P. Gimbel, EDP on Apr 2, 2020 2:21:59 PM

Printers understand about the impact printed items can have on people. Interacting with print involves multiple human senses including smell, touch, and hearing-besides the visual aspect. Designers that concentrate mainly on digital mediums may not realize how to get the best results from their printed projects. They don’t know what they don’t know

Printing can involve complicated and exacting specifications that creative people must take into consideration during the design process. Informed designers working closely with printers will produce the most desirable outcome. Dialogs that begin with the questions below create favorable collaborations.

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Topics: paper, creative, news, digital printing, presses, designers, printing, colors, proof

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