Sales strategies

Becoming a Strategic Partner for Print Services

Posted by Allison McCord, Sr. Learning Consultant on Dec 6, 2019 1:49:26 PM
  Selling print services to enterprises is not about getting a lead for print jobs.  You need to be proactive in the overall account strategy, not reactive to fulfilling job quotes.   Your ultimate goal is to become a strategic business partner integrated into your customer’s bus...

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Getting to Yes

Posted by Roger P. Gimbel, EDP on Jun 23, 2017 10:29:21 AM
Impact Sales Performance Printing companies used tried and true sales strategies in the 80’s and 90’s, but those techniques are yielding fewer results today. Print service providers need new strategies to stand above the competition and attract business that spurs growth. At Gimb...

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