Personalization

Data Security Challenges in Your Print Environment

Posted by Allison McCord, Sr. Learning Consultant on Aug 27, 2019 2:14:44 PM
Every aspect of our lives is driven by data. The need to protect and secure this data is becoming increasingly critical. Privacy is becoming a core market differentiator for companies. Businesses need to prove to their customers that they handle data securely and ensure the prote...

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Customer Journeys for Business Expansion

Posted by Roger P. Gimbel, EDP on Jul 9, 2019 2:30:00 PM
Customer journeys from awareness to purchase take place in a variety of communication channels. Multiple touchpoints provide opportunities to educate customers, transact business, or entice them to take the next step in the buying process. Some of those touchpoints involve print ...

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