Us postal service

Should You Partner with a Mail House?

Posted by Roger P. Gimbel, EDP on Sep 18, 2020 10:08:20 AM
  A key component of creating printed materials is managing the mailing system that gets the brochures or flyers to the recipients. It’s a big percentage cost of a printing project. But mastering the intricacies of the mail stream can be complex and expensive. Some print shops ou...

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Designing for Direct Mail

Posted by Roger P. Gimbel, EDP on May 4, 2020 1:47:13 PM
Direct mail is staging a comeback! Instead of concentrating solely on saturated channels such as email and social media, marketers are once again embracing mail’s superior open and conversion rates. To produce the best results requires both creative designs and compliance with po...

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